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ID Genève Watches

ID Genève is the first impact-native luxury watch brand. A watch is nothing in terms of volume, but everything in terms of values, it is a luxury accessory that crystallizes the convictions of the wearer. By reusing waste in a luxury timepiece, we contribute to change the perception of waste. Eventually, in a circular economy, we believe that the word "waste" will no longer exist.

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ID Geneve Circular 1 Collection

Circular 1

The Circular 1 collection is the first iconic timepieces ever created by ID Genève. The stainless steel of our watch case is local and traceable. It comes from the waste of about forty watchmaking companies in the Jura and surrounding areas.

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ID Geneve Circular 1 Minerals Collection

Circular 1 Minerals

The Circular 1 Minerals Collection is an addition to the first collection, it has a unique dial which is laser engraved, thus reducing drastically the chemicals intrants during production. This dial is inspired by metallography.

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ID Geneve Circular S Collection

Circular S

The Circular S Collection is a homage to the sun that has been providing sustainable energy for a significant amount of time. The recycled steel is remelted in a solar furnace, the carbon impact is reduced by a factor of 165 compared to standard steel.

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RECEIVE A FREE GIFT CARD WORTH UP TO £350 WHEN YOU PURCHASE SELECTED WATCHES*

For a limited time only, Spend £1,000 - £1,999 and get a £150 gift card, spend £2,000 - £4,999 and get a £250 gift card, or spend over £5,000 and get a £350 gift card.

*Offer available online only. Excludes Breitling and Omega. Terms and conditions apply.

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We Recommend: ID Genève

“We are delighted to partner with ID Genève and present their Circular Model range. These striking timepieces are expertly crafted using the highest quality recycled materials combined with production processes designed to eliminate waste and help repair and regenerate our planet. From the classic, modular design that can be serviced or repaired by any reputable watchmaker, to leading edge compostable straps and packaging, these watches stand out for all the right reasons.”

Kesah Trowell - Head of Sustainability for the Watches of Switzerland Group

About ID Genève

Founded in December 2020, ID Genève is an award-winning watch brand, the first impact native luxury watch brand in the industry. ID stands for a new identity in the world of watchmaking. The watches reflect the values and principles of people who are committed to the fight against climate change and who wish to have a positive social and environmental impact. The materials used are circular and have a lower carbon footprint than the industry average. The design of the watch is modular, timeless and evolutive to extend the lifecycle to the maximum. We offer an avant-garde vision of watchmaking, an approach where sustainability, transparency and innovation are at the heart of our DNA and our manufacturing processes.

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