Louis Erard Watches

Louis Erard disrupts the status quo, making artisanal craftsmanship accessible. Its artistic timepieces defy tradition with a contemporary edge, shaped by boundary-breaking artisans. Since 1929, independence has fueled its fire, inspired by the untamed spirit of the Swiss Jura and built upon iconic regulators and mechanical watches.

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Le Régulateur x Cédric Johner Limited Edition

Louis Erard’s new collaboration with watchmaker and jeweler Cédric Johner represents a new stage in the exploration of fine contemporary watchmaking.

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Le Régulateur x Alain Silberstein Limited Edition

Louis Erard has once again called on the watchmaking artist Alain Silberstein, and has reached a new summit: the tourbillon.

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Métiers d’Art

Offering some of the rarest handcrafted pieces by skilled artisans, with novel designs at unprecedented prices

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Louis Erard X Konstantin Chaykin Unfrogettable Purple 40mm Limited Edition Mens Watch image

Collaborations

Step out of the confines of traditional watchmaking with Louis Erard’s friends and partners

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Excellence

Louis Erard’s quintessential collection, combining its traditional know-how with modern aesthetic sensibilities

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About Louis Erard

Louis Erard empowers those who dare to defy the status quo to claim true craftsmanship. By challenging convention, the brand makes artisanal watchmaking more accessible without compromising its integrity. Each timepiece blends artistic craftsmanship with a contemporary edge, shaped through collaborations with boundary-pushing creators.


Since 1929, independence has driven Louis Erard’s vision, inspired by the untamed spirit of the Swiss Jura and rooted in its iconic regulators and mechanical expertise. Under the leadership of Manuel Emch, the maison champions innovation over conformity and long-term excellence over rapid growth, forging a distinct path in modern watchmaking.


Through partnerships with visionaries such as Alain Silberstein, Olivier Mosset, and Sylvie Fleury, Louis Erard transcends traditional boundaries. By embracing and reinterpreting new creative codes, the brand designs timepieces that not only challenge conventions, but play with the very perception of time itself.

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The Watches of Switzerland Group operates a network of retail stores, including Goldsmiths, Mappin & Webb, and the Watches of Switzerland.

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