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Watch Brand Guide


Goldsmiths stocks watches made by the world's most desirable brands. If you have a brand in mind we can help. Our drop-down menus at the top of this page will take you directly to brands such as Gucci, Hugo Boss and Tissot, or you can use our brand filter to make your search as quick and easy as possible.

Many of the brands on the Goldsmiths website have fascinating histories. Understanding them helps appreciate the watch you wear on your wrist, and we heartily recommend exploring them further.


Breitling is known for its practical tool watches - 'instruments for professionals' is its strapline. It's also one of the few Swiss watch companies to make some of its mechanical chronograph movements in-house. Its specialties are watches for pilots and divers, such as the iconic Chronomat.

Shop Breitling Watches


Omega is one of the world's most famous brands. It's the official Olympic timekeeper, works with top sportsmen such as Rory McIlroy, and was the first watch brand on the Moon. Today, many Omega watches carry the most technically advanced mechanical movements in the industry - its Master Co-Axial calibres, for example, are all resistant to powerful magnetic fields.

Shop Omega Watches

TAG Heuer

TAG Heuer is has set numerous major chronograph milestones, which is why it's so closely associated with motorsport. The TAG Heuer Carrera and Monaco are two of the most recognisable designs in watches and have been worn by glamorous A-listers, including Steve McQueen, Leonardo DiCaprio and Cameron Diaz.

Shop TAG Heuer Watches


Tissot is one of Switzerland's biggest and most important watch brands. It makes quartz and mechanical watches, including the multifunction T-Touch, lots of delicate ladies' watches, and a series of automatics featuring the Powermatic 80 calibre, one of the best value-for-money movements ever to come out of Switzerland.

Shop Tissot Watches


Rolex is the watch brand that really needs no introduction - the quality, accuracy and design of its watches is recognised the world over. Rolex watches are not available on the Goldsmiths website but we are proud to offer Rolex watches in many of our showrooms.

Shop Rolex Watches

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