Skip to main content
Inspiration

ROLEX AND THE US OPEN: AN ELECTRIC ATMOSPHERE

Watches of Switzerland Group 4 Minute Read
01.article_us_open_top_banner_desktop_2880x400.jpg

The US Open is the final Grand Slam® tournament of the tennis season. As a privileged partner of world tennis, Rolex has been associated with this event since 2018.

As a vital partner of tennis, Rolex has been Official Timekeeper of the US Open since 2018.

Inaugurated in 1881, this tournament has been played on the hard surface at Flushing Meadows, New York, since 1978. Among the 17 competition courts is the largest in the world, Arthur Ashe Stadium, with a seating capacity of more than 23,500.

Rolex US Open Lead Image 1.png

A fusion of energy

The US Open is known for its electric ambience, a reflection of New York itself, “the city that never sleeps”. At this vibrant, dynamic event – played at the USTA Billie Jean King National Tennis Center – the action also unfolds in the stands, where spectators are not afraid to give voice to their excitement. During matches, the energy emanating from the fans, the court and the city converge to galvanize the players.

Rolex US Open Lead Image 2.png

Rolex Testimonees and the US Open

Amid this incandescent atmosphere, US Open matches have become legend. Bianca Andreescu’s 2019 win and Roger Federer’s five consecutive titles from 2004 to 2008 are etched in memory.

Rolex US Open Lead Image 3.png

Alongside them, Rod Laver, Chris Evert, Stefan Edberg, Pat Rafter, Justine Henin, Juan Martín del Potro, Angelique Kerber, Sloane Stephens and Dominic Thiem, all Rolex Testimonees and US Open victors, embody technical precision and the quest to become a better version of oneself.

Rolex US Open Lead Image 4.png

The tournament of trailblazers

The US Open is fertile ground for innovation in tennis. From introducing the tiebreak and scheduling games at night, to implementing Hawk-Eye Live – a digital refereeing system that makes line calls immediately – every effort is made to ensure the tournament remains as compelling as ever.

Rolex US Open Lead Image 5.png

Rolex and tennis: partners for almost 45 years

Since Rolex first partnered with The Championships, Wimbledon, in 1978, the brand has enjoyed a privileged relationship with tennis, one founded on shared values: the perpetual quest for excellence, a passion for precision and innovation, the elegance of movement, unwavering effort, a respect for tradition and the drive to always push beyond personal limits.

Rolex US Open Lead Image 6.png

Over the years, Rolex has extended its involvement in the sport and now supports most of the major competitions: the four Grand Slam® tournaments, the Davis Cup, the Laver Cup, the Nitto ATP and WTA Finals, and all of the ATP Masters 1000 tournaments, including the Rolex Monte-Carlo Masters, the Rolex Shanghai Masters and the Rolex Paris Masters.

Rolex US Open Lead Image 7.png

As an Official Retailer, we are the only retailers allowed to sell Rolex watches. With the necessary skills and technical know-how, we will help you make the choice of a lifetime.

Discover more from Rolex here at Goldsmiths.

Rolex Wimbledon Asstes Lead Article 5.png

Respect for your Data: Capturing personal information from you helps us provide the best possible service, we respect and do all we can to protect your privacy. For full details of your rights in relation to the information collected, how we use it, who we share it with, how long we keep it and how to end any use of that information by us, please read our Privacy Policy.

Back To Top